#5 is about achieving sustainability through creativity, and, being honest about it to avoid greenwashing. This is based on David Bergman’s article “Transparent green” (2006): [The green] is just transparent; it’s not there unless you’re looking for it. It’s Transparent Green. Here’s […]
#4 Let’s go slow and independent. Let’s support local businesses and link to all those in Barcelona who believe in making our city more human, eco-friendlier and (even more) fun! We are thinking of businesses like Casa Mariol, Taxi Ecològic, Morrofi, Bar Centric, […]
#3: celebrate different cultures, not just our own. We would for example like to hold international bean salad competitions and have everyone travel the world with a Global Citizen passport …
#2 is about creating a space for people by people. In that we look up to the lobby of the Ace Hotel and we like the Open Plan by Andre Pradiktha!
During august we will publish the yök Manifesto, starting today! Special thanks to Alfons Cornella for pushing us to do this and the Manifesto Project for providing the necessary inspiration. #1 is about celebrating the real Barcelona in order to fight the […]
We like what the guys at MySuites in NYC are doing! Their boutique suites and ’enhance your stay’ options and the fact that everything is for sale! Very cool ;)
Fun pre-opening publicity shot by the Michelberger Hotel in Berlin; we are your fans!
Here is Tablet’s list of 10 hotels for the social traveler. Their lobbies, lounges and other social spaces are great for bringing people together.
We love non-tourism! Here is exciting way to travel without feeling like a tourist, while at the same time learning something, being social and doing good! Check out the Non Tourist Project, currently offering experiences in Island, Nepal and Peru.
If you every need to write a business plan, we recommend Business Model Generation! This is our canvas by Petz Scholtus!
Chip Conley is a hotelier with an interesting message. Watch his TED talk: Measuring what makes life worthwhile. Other professionals from the hotel business we like are Eric Goode, Sean MacPherson, Tyler Brûlé and Alex Calderwood.
This is our logo, designed by Katie Barcelona in San Francisco. Here is her explanation of it: “The logo for yök was created to embody the spirit of Barcelona. Inspiration was drawn from mid-19th century encaustic tiles in the city, and also […]
Kudos to We Hate Tourism Tours in Lisbon for their bold naming and for getting it right! You can also hate them on facebook.
Fliegender Kaffee (German for flying coffee) is a social coffee tradition in Berlin. The idea is simple: buy one coffee for you, and one for a person who can’t afford one that day (homeless, student, unemployed, …). The concept was born in […]
Hotels in 2013: No More Gimmicks or Bellmen, Says Ian Schrager Taste, not gimmicks“People can’t get away with the generic copycats they’ve pulled off in the past. The new idea will be to try not to overwhelm the customer with ideas and […]
